Personal Branding Mistake #14: YOUR BRANDING ISN'T CLEAR

  Watermelon Social. Stephan Partners. NYC personal branding agency. NYC social selling agency. George Stephan. Branding. Digital marketing. Social media. Online branding. Social selling. Personal branding and digital marketing. Personal branding and social selling. Personal branding for social media. Personal branding for professionals. Personal branding for professional athletes. Sales team branding. C-suite branding. Leader in personal promise-based branding. Promise-based branding. Brand promise. Social media for business. Building business for your personal brand. Creating professional connections on social media. 100 personal branding mistakes. Best personal branding practices. What is a personal brand? Branding yourself. How to brand yourself on social media. Differentiating yourself on social media. Engaging your audience on social media. Personal branding on LinkedIn. Personal branding on Twitter. Personal branding on Facebook. LinkedIn professional network. Connections on LinkedIn. Expanding your LinkedIn connections. Communicating your brand. Communicating your brand promise.

If your brand promise isn’t clear and consistent on your social pages, how can you expect your audience to know what you stand for? 

If your brand promise is not consistently presented to your audience, then your brand runs the risk of becoming confusing. It takes 5-7 brand impressions before someone remembers your brand. To build real value, stay on message in all your social platforms. If one social media page does not align with your brand promise then your brand strength will suffer. Your brand made a promise and it is up to you to deliver on that commitment. 

LEARN MORE about why Personal Branding matters.