Personal Branding Mistake #4: YOU'VE BECOME A LITTLE LAZY

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As January fades away so does your New Year’s resolution to post. Don’t give up on your personal branding goals! Keep posting and keep engaging your network. 

If you have become a little lazy and figure that you can take a few weeks off from posting and engaging on social media, then you are sadly mistaken. Just because your profile is strong doesn’t mean that you don’t have to work regularly on maintaining its strength. Posting content about relevant information to support your brand story ensures your audience’s continued engagement. Remember to use visuals to spice things up as they are processed 60,000 faster by the brain than text. Be proactive to sustain and grow your brand’s relationship with your social media audience. 

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